OATLY!
IT'S NOT ICE CREAM.
OATLY! IT'S NOT ICE CREAM.
An outdoor campaign to launch Oatly’s new ice cream that technically isn’t ice cream even if it does taste a whole lot like ice cream.
🏆 One Show 2021 - Shortlist, Craft - Writing
An outdoor campaign to launch Oatly’s new ice cream that technically isn’t ice cream even if it does taste a whole lot like ice cream.
🏆 One Show 2021 - Shortlist, Craft - Writing